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(as of Nov 07, 2024 20:27:47 UTC – Details)
How to get the website your business needs in today’s changed worldFinalist – Business Book Awards 2024
The COVID19 pandemic wrought havoc. Technology, processes, and people, all got squashed. You’re a business leader and need to help your team and organization recover from that squashed state.
This book will help you do that. The world has all the website experts it needs—what it doesn’t have is enough people like you: people who know how to put websites to work, so that businesses can progress.
This book tells you ‘how to confidently work with IT staff, decode geek speak, and create the website your business needs’. With so many calls on your time, you feel you’re struggling to keep up with IT developments. You’re not the only one: don’t worry—just keep reading.
Here Are Three Ways You’ll Benefit
This short, easy-to-read book will help you make sense of important IT lingo and give you a head start in three important areas:
A business-centric understanding of websites—and how yours might be improvedIncreased confidence about website projects—no more being bamboozled by IT geek-speakA greater understanding of IT roles and specializations—deal with IT staff on a equal footing
The internet era fuelled a dramatic shift in marketing over a relatively short time, leaving many businesses playing catch-up. The COVID-19 pandemic exacerbated that, with companies losing staff and customers in equal measure, alongwith experience and relationships, frequently developed over decades.
I wrote Websites for Business Managers to give non-IT managers a leg-up in the post-COVID landscape—a landscape characterized by many rapid changes in technology and working patterns. Most of them would have happened this decade anyway, but the pandemic compressed the timescale and triggered mayhem
It’s time to rebuild and for that rebuild to be led by business leaders—people like you, who know what’s needed, and just need the right people around them to make it happen.
The Author and the Website Wisdom Collection
Chris Davidson started working in IT before the term ‘information technology’ existed. He founded his consultancy, Active Presence, in 2002 and since then has helped thousands of people use technology to clarify their message and communicate it more effectively.
Chris launched the Website Wisdom Collection in early 2023 with the publication of ‘Why Your Website Doesn’t Work’. This book is a complete website improvement toolkit for service-oriented businesses in the SME (small-to-medium sized enterprises) sector.
“Chris brings a level of professionalism and maturity to an industry often plagued with short sighted tactics that fizzle out.” — Matthew Armstrong
“Chris delivers complex information in a way that makes you feel you not only understand but can implement the task.” — Janice B Gordon
You’ve read this far because you know it’s time to upskill and get stuck in. The business needs you. The website needs you. You need Websites for Business Managers.
It’s time you got started: click the Buy Now button at the top of this page and select your favourite format.
ASIN : B0CNQPTSPZ
Publisher : Active Presence Limited (November 19, 2023)
Publication date : November 19, 2023
Language : English
File size : 1612 KB
Simultaneous device usage : Unlimited
Text-to-Speech : Enabled
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Not Enabled
Word Wise : Enabled
Print length : 127 pages
